Banks need new ideas to win in today’s marketplace. While technological interventions have helped the common man perform many banking and investment transactions from home, we still see a crowd at select branches .Customers visit the bank to remit cash, operate the locker, avail jewel loan and to just catch up with a banker friend.
“While innovation and technology adoption have helped capture the market initially, continuous improvement in branch operation model would help improve the in-branch experience,” says the Chief Executive of Karur Vysya Bank, K. Venkataraman.
And this 97-year young institution is aiming to focus on improving the in-branch experience this year by changing the layout and sprucing up the interiorswherever it is required. In the first phase of this exercise, the bank plans to change the layout in as many as 30 branches by end-April.
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